(MINNEAPOLIS, MINNESOTA) - The National AFL-CIO has set a target of 22,500 people by July 3rd, eight times that number by Labor Day, and even more after that, to pound the pavements for Pro-Worker candidates and issues this Fall. 

The Labor Federation’s Convention Delegates, meeting in Minneapolis, approved the mobilization plan President Liz Shuler announced.

The mobilization figures were the sole ones she offered. 

Not immediately available were figures on how much money the AFL-CIO would spend on other communication methods this Fall, notably over-the-air and Social Media advertising

In past campaigns, before the rise of Social Media, the AFL-CIO spent on ads for Pro-Worker causes without specifically saying a particular candidate supports or opposes them - but urging voters to put the candidates on the record. 

The mobilization is important because, as Shuler and other speakers at the conclave noted, the Labor Movement is a trusted source of information for both its Members and for swing voters whom its organizers contact.

Opinion polls back that up.

Some 70% of U.S. Workers say they would join a Union if they could.

Even more notable was a survey earlier this year, which showed Unions as the only institution with a positive view from voters.

All the others - Congress, the Presidency, the Supreme Court, corporations and the Mass Media among them - were underwater.

The political organizing target complements a separate target the AFL-CIO set the day before: To add two million new voters from Union households to the 14 million who cast ballots in the last off-year election, in 2022.

Shuler called that “a very tangible goal.”

The first stage of the political organizing aims to mobilize 1,500 people by July 2nd/3rd.

Shuler set a goal for each of those people to recruit 15 more, for a total of 22,500.

“If they recruit eight more people by Labor Day, we’ll have an army,” Shuler said.

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