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New United University Professions Coronavirus Ad ‘Calls On Congress To Help’ New York

Published Tuesday, May 5, 2020
by UUP News
New United University Professions Coronavirus Ad ‘Calls On Congress To Help’ New York

(ALBANY, NEW YORK) - United University Professions (UUP), the Nation’s largest Higher Education Union, has released a new ad that honors the Union’s Members on the front lines of the Coronavirus Pandemic and calls on Congress to send emergency funds to help New York and other states hit hard by the Coronavirus Pandemic.

The 30-second ad - “We Are New York (which can be viewed at https://bit.ly/35nlZIt) - runs through May 11th and will air on cable news stations in New York City, Brooklyn, and Albany and Nassau counties, and on YouTube in Albany, Buffalo, Syracuse, New York City and Nassau County.  A one-week Social Media Campaign - on Facebook and Instagram - will follow.

“This ad is a ‘public thank-you to thousands’ of our Members on the front lines at SUNY’s (State University of New York) Public Teaching Hospitals in Brooklyn, Stony Brook and Syracuse, as well as hospitals in Buffalo,” UUP President Fred Kowal said. “Other UUP Members ‘have been busy making face masks and shields, leading food giveaways and helping colleagues and friends whose jobs have evaporated due to the virus.’  ‘At the same time, it’s a call-out’ to our Congressional Representatives ‘to push for’ Federal dollars for New York, which ‘has been decimated financially by its necessary response’ to the pandemic.  New York ‘needs an infusion of federal funding to keep essential services such as police and fire protections and our hospitals functioning.’”

The ad dovetails with UUP’s E-Letter/Phone Campaign, which urges UUP Members and supporters to tell New York’s Congressional Delegation to push for funding for New York in forthcoming Coronavirus Mitigation Packages.

New York is the epicenter of the Coronavirus crisis in America - nearly 19,000 people have died, and the state has more than 300,000 confirmed cases, most of them Downstate.

The ad shows photos and video of UUP-represented Health Care Workers at SUNY’s hospitals, Instructors leading remote-learning classes and Members leading efforts to bring communities together “to face this crisis head-on.”

The spot pivots, stating that New York needs help to “get back on our feet.”

It ends with the tagline: “Tell Congress: Send New York State the resources to build a better, stronger future - for all,” with the phone number to the U.S. Capitol switchboard.

UUP represents 42,000 Academic and Professional Faculty and Retirees, with Members at 29 New York state-operated campuses, including SUNY’s Public Teaching Hospitals and Health Sciences Centers in Brooklyn, Buffalo, Long Island and Syracuse.

UUP is an affiliate of the New York State United Teachers (NYSUT), the American Federation of Teachers (AFT), the National Education Association (NEA) and the AFL-CIO.

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