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NBC/ROCK CENTER EXCLUSIVE: Apple CEO Tim Cook Announces Plans To Manufacture Mac Computers In USA

Published Friday, December 7, 2012 4:00 pm

(NEW YORK CITY) - Apple CEO Tim Cook revealed that one of the existing Mac Lines will be Manufactured Exclusively in the United States next year, making the comments during an Exclusive Interview with Brian Williams broadcast Thursday (November 6th) night on NBC’s “Rock Center.”  

Mac Fans will have to wait to see which Mac Line it will be because Apple, widely known for its secrecy, left it vague.  “We’ve been working for years on doing more and more in the United States,” Cook told Williams.

This announcement comes a week after recent rumors in the blogosphere sparked by iMacs inscribed in the back with Assembled in USA.

It was Cook’s first television interview since taking over from his visionary former boss, Steve Jobs, who resigned due to health reasons in August 2011.  Jobs died on October 5, 2011, after a long battle with pancreatic cancer.

The announcement could be good news for a Country that has been struggling with an Unemployment Rate of around 8% for some time and has been Bleeding Good-Paying Factory Jobs to Lower-Wage Nations such as China.

Cook, who joined Apple in 1998, said he believes it’s important to Bring More Jobs to the United States.  Apple would not reveal where exactly the Macs will be manufactured.

“When you back up and look at Apple’s effect on job creation in the United States, we estimate that we’ve created more than six-hundred-thousand Jobs now,” Cook said.

Those jobs, not all Apple Hires, vary from Research and Development Jobs in California to Retail Store Hires to Third-Party App Developers.  Apple already has Data Centers in North Carolina, Nevada and Oregon and plans to build a new one in Texas. 

Apple has taken a lot of heat over the past couple of years after a rash of Suicides at Plants in China run by Foxconn drew attention to Working Conditions at the World’s Largest Contract Supplier.  Apple and other Manufacturers who’ve their Gadgets produced by Foxconn were forced to defend Production in China.  Earlier this year, Apple hired the Non-Profit Fair Labor Association to examine Working Conditions at Foxconn, which makes some of Apple’s most Popular Products: iPhones, iPods and iPads.

Given that, why doesn’t Apple leave China entirely and Manufacture everything in the U.S.?

“It’s not so much about price, it’s about the skills,” Cook told Williams.

Echoing a theme stated by many other Companies, Cook said he believes the U.S. Education System is failing to produce enough People with the Skills needed for Modern Manufacturing Processes.  He added, however, that he hopes the new Mac Project will help spur others to bring Manufacturing back to the U.S.  “The Consumer Electronics world was really never here,” Cook said. “It’s a matter of starting it here.”

You can read the rest of this NBC/ROCK CENTER Report at:  You can also watch NBC/ROCK CENTER’s Video Report at: Apple CEO announces 'Made in America' plans.


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